Infasecure is a 4th generation, 100% Australian owned and operated family business. They pride themselves in being real people like all of us: parents, grandparents, aunts, uncles, brothers and sisters. Infasecure stress that because they want what is best for their our own children they are hard-wired to focus their protective nature to drive everything they do.

Infasecure is an amazing innovative company, they have had many "firsts" to their name, such as developing the first folding untethered booster seat and developing seats capable of securing children up to 8 years old.

Because of Infasecure's innovation they have had a profound influence in the Australian standards, in their words:

"We pioneered the current methods of energy attenuation testing (testing typically used in bicycle and motorcycle helmet testing) as part of our ongoing product improvement and research and development programs, even though there was no requirement in the standard for such testing at that time. As a result, it’s now a mandatory performance requirement for all child restraints certified to the Australian Standard."

Baby Things is proud to support Australian made and owned products and, being a family owned business ourselves, we love Infasecure's ethos and determination to bring Australian care and quality to the world.